Meuble “Le journal d'une grosse nouille”
The client brief
The client wished to launch a floor display to promote the new “grosse nouille” book collection and to increase instore visibility. Visually appealing and fun, it should attract younger consumers as well as adults.
Our designer’s advice
SITCO’s design team developed a floor display with several different levels, to maximise product visibility and enable children to be able to reach the books. The design offers a large communication space for optimal visibility and efficient instore attractability.
A floor display that adapts to tall and small alike
- Type: preassembled stocking floor display, filled instore
- Dimensions: width 450 mm x depth 600 mm x height 1450 mm
- Advertiser: MILAN Publishers